Archive for July 2014

Wearable ads. This is called progress, right? – SCN Encourager

The early adopters are already off and running. Don’t tell me you’re one of them. I’m still sitting up in the bleachers watching and wondering what the future impact of the new “wearable ads” technology will be. I’m plopped comfortably in the cheap seats because I’m hoping to delay another inevitable “if you can’t beat them, join them” cave in.…

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Another gem emerges from my scraps of scribbles – SCN Encourager

Oops! I found one more habit shared by experts. And I have to give Cindy the credit for this one. Hours after I had emailed yesterday’s Encourager about three shared habits of thought leaders and experts, she asked me how long I was going to leave my bits of paper piled up on our dining room table. While you…

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What experts do (or so I’ve been told) – SCN Encourager

Premier thought leaders and experts share several characteristics. And to tell you what they are, I wish I was able to just look in the mirror and report back to you. But since life is so unfair, I must use a magnifying glass and my copyrighted “outrospection” technique to obtain answers. Thankfully, my fact-facting process is fairly simple. It involves finding a magnifying glass…

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Improve your game with Miguel Cabrera’s mindset – SCN Encourager

Miguel Cabrera has more than superior strength, keen eyesight, and speedy-kwik reflexes. He probably owns a Swiss bank and a small army somewhere. But “Miggy” also possesses two other qualities that we should adopt and make a part of our professional resource “arsenal” as Tigers’ commentator Jim Price would say. (and say, and say, and say…) And while I wish the two…

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Following the NSPRA 2014 Seminar via hashtag – SCN Encourager

Check one more accomplishment off my bucket list. I had never followed a national event’s hashtag on Twitter before. NSPRA’s school PR pros did it right and made my three day “click fest” with #nspraseminar14 more than worthwhile. It was actually a lot of fun. And it was great to see the raves our own Jean MacLeod…

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You’ll impress and amaze if you do this – SCN Encourager

These four tips really work! I’m grateful that a seasoned PR pro (a member of our very own tribe) sent this my way. No doubt about it. You should always review and double-check your work before you release one of your projects for public view. I’m sure you’d agree that offering the excuse of a tiny budget or a tight…

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