Archive for January 2015
10 ways to conquer your video envy – SCN Encourager
Are you embarrassed by your own video creations? Does it seem like everyone else on the planet is able to produce a whiz bang school video in less time than it takes for you to charge your camera? Well, since this is my sad state of affairs, I have decided to do something about it. After a bit of research, I ran across an…
Read MoreWhen people see your district’s icon, what pops into their minds?
Does your school district’s logo convey what makes you special? Could people in your community identify it in a lineup as quickly as Nike’s checkmark, Starbucks’ siren and McDonald’s golden arches? A highly recognizable logo is among a school district’s most powerful assets because it communicates so much in an instant. If a logo no longer…
Read MoreWhoa! This company’s brand manager has it way too easy. – SCN Encourager
This would be a great gig for a school communicator! At least it would seem so from my outside-looking-in vantage point. And making sure to look up while I’m outside-looking-in. All seven stories up. This is the Longaberger Basket Corporate Office Building in Newark, Ohio. It’s a $30 million mega-replica of the popular Longaberger medium sized go-to-market basket.…
Read MoreHere’s an easy way to recognize and highlight Black History Month.
February is Black History Month. Would you like to publicly recognize it in an easy, yet meaningful way? This SCN resource was designed to help you do this. As busy school leaders and communicators, it’s way too easy for significant dates and special celebrations to slip right by us. Often we are swamped with our…
Read MoreGoAnimate is worth a second look.
Sometimes your first introduction isn’t enough. You know there’s more to discover if you can only connect again. That’s how I felt about last week’s Tech Tip Tuesday, partly because I wanted to know more about GoAnimate myself! GoAnimate is really fun, so I looked for another school-related example to share with you. I also kept thinking back to the original video that…
Read MoreThe Doublemint Twins & a Big Announcement – SCN Encourager
Remember the slogan “Double Your Pleasure. Double Your Fun?” Holy cow! I hope I’m not the only one. I still remember those TV ads featuring the Doublemint Twins like they were yesterday. Mind you, the smiling blondes were neither here nor there with me. I just enjoyed chewing gum once in a while and was cursed by a designer’s sharp…
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