Archive for April 2019
Fibbing, fudging, and spinning. (Telling your story.) – SCN Encourager
My mom was a marketing master. It’s awfully hard for me to admit. But I see it now. One of her favorite TV shows way back when was “What’s My Line?” She understood the challenge involved in saying what you do clearly and concisely. Every episode of “What’s My Line?” featured a panel of well-known…
Read More6 school communication “Face It Facts” – SCN Encourager
Ready for a bit of tough school PR straight talk? It might hurt. But we’ve got to face the facts. Face It Fact #1 The main battle we face today is for ATTENTION. Face It Fact #2 It used to take 7-8 different points of contact to effectively get our message through to an audience.…
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