Lunchinars (Lunch & Learn)
Do you like living in the shadow of all of those “gaps?” – SCN Encourager
No doubt you’re pretty good at it. Most school leaders and communicators are. When you get right down to it, we’re usually working hard to maintain a razor thin gap between Awareness and Action. We’re practically immersed in “gap management.” – achievement gaps, – legislative mandate & funding gaps, – costs & revenue gaps, – and the gap between who “our students…
Read MoreBreaking news. Crisis response expert Rick Kaufman is our next Lunchinar guest. – SCN Encourager
We hope you can join us Wednesday, September 28. We have an awesome SCN Lunchinar planned! Rick was the school PR leader caught in the communications whirlwind during the tragedy at Columbine High School in Jefferson County, CO back in 1999 and he has guided and comforted school officials, students, and families all across the U.S. during times…
Read MoreYour school PR is judged by the consistency of your customer service – SCN Encourager
Treating people “right” 100% of the time is the fastest path to improving the public perception of your district. Our February Lunchinar guest was Kentucky Superintendent Kelly Middleton. He and host Holly McCaw provided 45 minutes of non-stop conversation about the benefits of amping up your customer service, and still today, the recommendations Kelly shared continue to…
Read MoreWhat futurist David Zach didn’t tell us about “trends” – SCN Encourager
Tracking the dang things takes effort! I shoulda figured. Last month’s Lunchinar with David Zach was so much fun, I almost forgot the fact that deriving value from anything (or anyone) rarely comes without a fair amount of focus and sweat. Yeah, it would’ve been nice to have heard about an easy way to stay on top of TRENDS… but…
Read MoreJoin us for our May Lunchinar!
We’re bringing you a great guest from Texas. On Thursday, May 26, we’re sponsoring another one of our popular #scnLunchinars! So what’s an #scnLunchinar? It’s a FREE live streaming school PR micro-event that runs from 12:15 – 1 pm EST. Imagine a 45 minute virtual lunchtime get-together with an awesome guest and a great group of your fellow school communicators who are all…
Read MoreWhat helps you choose a future direction? – SCN Encourager
Personally, I rely heavily on my trusty rearview mirror. Can’t say I’d recommend it, though. Just want you to know. I’ve missed more than my fair share of twists and turns. And it wasn’t because I was fussing with the radio trying to tune in the Tiger game, either. (That’s Cindy’s oft-repeated claim.) It’s just that…
Read More