Lunchinars (Lunch & Learn)

Do you like living in the shadow of all of those “gaps?” – SCN Encourager

No doubt you’re pretty good at it. Most school leaders and communicators are. When you get right down to it, we’re usually working hard to maintain a razor thin gap between Awareness and Action. We’re practically immersed in “gap management.” – achievement gaps, – legislative mandate & funding gaps, – costs & revenue gaps, – and the gap between who “our students…

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Your school PR is judged by the consistency of your customer service – SCN Encourager

Treating people “right” 100% of the time is the fastest path to improving the public perception of your district. Our February Lunchinar guest was Kentucky Superintendent Kelly Middleton. He and host Holly McCaw provided 45 minutes of non-stop conversation about the benefits of amping up your customer service, and still today, the recommendations Kelly shared continue to…

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Join us for our May Lunchinar!

We’re bringing you a great guest from Texas. On Thursday, May 26, we’re sponsoring another one of our popular #scnLunchinars! So what’s an #scnLunchinar? It’s a FREE live streaming school PR micro-event that runs from 12:15 – 1 pm EST. Imagine a 45 minute virtual lunchtime get-together with an awesome guest and a great group of your fellow school communicators who are all…

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What helps you choose a future direction? – SCN Encourager

Personally, I rely heavily on my trusty rearview mirror. Can’t say I’d recommend it, though. Just want you to know. I’ve missed more than my fair share of twists and turns. And it wasn’t because I was fussing with the radio trying to tune in the Tiger game, either. (That’s Cindy’s oft-repeated claim.) It’s just that…

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