Marketers play on our fears and they love to tap into our FOMO – SCN Encourager

Experts say we all share the “Fear of Missing Out.”

They’re wrong.

Screen Shot 2016-06-16 at 8.51.34 PMI don’t.

Other people may be susceptible this manipulative emotional ploy.

I’m not.

Marketers can’t use their appeal “to be included” on me.

I’m immune.

Even their tried and true alternate ploy – the appeal to an artificial sense of urgency – has no effect on me.

Now, you might think I’m a pretty lucky guy…

to be able to stare down FOMO with nary a whimper.

Dog mean at 8.30.23 PMBut I actually have a long list of fears that confines me to my comfort zone.

The first is FOGA.

While others may fear “missing out” –

I have the Fear of Getting Assigned.

I’ll take FOMO any day of the week.

When you have “other duties as assigned” in your contract, FOMO’s a gift!

Here are the other fears that round out my Top Ten.
And the reasons are so obvious, no explanations are needed.

#2  FOLD – the Fear of Looming Deadlines

#3  FOFS – the Fear of Forgetting Something

#4  FOGC – the Fear of Getting CaughtScreen Shot 2016-06-16 at 9.19.17 PM

#5  FOWP – the Fear of Wrong Place

#6  FOWT – the Fear of Wrong Time

#7  FOLR – the Fear of Lost Remote

#8  FOLM – the Fear of Long Meetings

#9  FOMT – the Fear of Missed Typos

#10  FOLF – the Fear of Looking Foolish

You might think having such a long list would be discouraging.

It’s not so bad.

I’m knocking down my fears one-by-one.

In fact, I’m proud of the progress I’m making on #10.

And I offer up today’s Encourager as proof.

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