Posts Tagged ‘crisis management’
If you must walk a mile in someone else’s shoes… – SCN Encourager
These are definitely the shoes to use. They do the walking for you! Can’t beat that. Of course, there’s no gain if you skip past the pain. But, what the heck, if you’re looking for an easy way around this standard exercise in empathy, here it is. Just get a pair of these puppies. If you prefer to actually…
Read MoreThis marketing metric will surprise you
Finally! A litmus test that measures how connected a school communicator is to his or her community. Here it is: How many cupcakes could you get donated for a spur-of-the-moment event? Kathy Gomez, communications director for Coopersville Area Public Schools in Michigan, passes the cupcake test with flying colors. She got all 6,000 cupcakes she…
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