Archive for February 2016
Join us for our next Lunchinar!
You’re invited! On Wednesday, March 9, we’re sponsoring another one of our popular #scnLunchinars! So, what’s an #scnLunchinar? It’s a FREE live streaming school PR micro-event that runs from 12:15 – 1 pm. Imagine a 45 minute topical and friendly virtual lunchtime get-together with other school communicators who are all eager to “grow in what they know.” That’s a Lunchinar. Our…
Read MoreHere’s why I pester people with an Encourager email every school day – SCN Encourager
I can’t be the only one who appreciates a pat on the back We live and work in a funny world. Sure, we have our own stressors and deadlines, but we rarely – if ever – feel the sting of a “kick in the butt” boot from our supervisor. We just don’t operate in severe pick-it-up or pack-it-up environments. Most of us live and work…
Read MoreReady for a fun weekend? Beware of this time suck. – SCN Encourager
I hope your willpower is better than mine. I got pulled in without much of a fight. It figures. While most people get outright shady emails promoting bank account phishing swindles or some other scam – and have no problem deleting them – I receive truthful emails that tease out challenges I can’t ignore. Here’s what I mean. A couple of days ago I…
Read MoreContext matters even when using a “two word” power phrase – SCN Encourager
Did you know “thank you” is considered one of the top power phrases? People perk up their ears when you say it. Another power phrase is “I’m sorry.” People like to hear this one, too. Thanks a lifetime of assorted daily miscues, however, I think I’ve over-used it. I just don’t generate much “perking” when I apologize anymore.…
Read MoreFinally. A marketing expert tosses us school folks an easy one. – SCN Encourager
It’s about time! Hallelujah! Usually whenever I discover rock-solid advice from a leading marketing expert, I find myself challenged to put it into action at school. It’s usually because – … I’m too confused, … I’m too stressed, … my budget is crunched, … I’m too tech befuddled, … or Sportscenter is about to begin. But amazingly,…
Read MoreThis pastry chef could whip up a fantastic school PR workshop! – SCN Encourager
You can never go wrong with beignets, assorted chocolate delights, and ginger snap cookies, right? Imagine. Wouldn’t her handouts be the best? Sweet and edible… my favorite kind! I heard Katie Walts on the “Behind the Mitten” radio show Sunday night. The show usually features peer-to-peer (er, mug-to-mug) conversations about unique microbrew establishments all around Michigan.…
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