Expert Insights

How’s your “boilerplate” working out for you?

Comm 101 featured image

1st in a series of 8 Basic Tools for Effective Communication . . . Topic: The Boiler Plate Remember to PATTB!* *Pay Attention to the Basics I enjoyed reading the posts about Jamie Volmer on the SCN homepage.  While I agree with Volmer’s conclusion (epiphany?) that we can’t run schools like a business, I would suggest…

Read More

No quick fix . . . but there is a fix

[This value-packed gem was originally posted in 2012.] Schools and businesses share the goal of developing human potential, but educators are often exasperated by “business thinking.” The way to produce more high school graduates who are college-ready is to hold teachers’ feet to the fire and run schools more like a business, business leaders say.…

Read More

Tough questions. Painful answers.

[Good info to know originally posted in 2012.] When I read that 30 percent of 12- to 17-year-olds have sent or received nude or nearly nude pictures over the Internet, I was shocked and suspicious. More than 70 percent of teens are smarter than that – aren’t they? So, I asked my 19-year-old daughter Sierra,…

Read More

Three memorable takeaways from NSPRA 2015

They’re do-able and won’t break your budget. Let’s go! When SCN asked me for a few beneficial takeaways from NSPRA 2015 in Nashville, I jumped at the chance. As a former past president of both NSPRA and MSPRA, my heart is with you and every in-the-trenches school communicator. I appreciate the positive contribution you make in your school district. The first…

Read More