Archive for June 2016

I don’t battle my weight, I battle “gravity.” – SCN Encourager

Cindy thinks this is ridiculous. She says I battle “sanity.” But she’s not a school communicator. She doesn’t understand school branding is better with gravity. Researchers Kieran Flanagan and Dan Gregory are award-winning behavioral marketers. In their world, they define “gravity” as “the application of creativity to increase human engagement.” In my house, gravity is defined by my inability to refrain…

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