Want to be a cutting-edge innovator? Be grateful for these. – SCN Encourager
Creative types and outside-the-box thinkers are dependent on them.
Perhaps you’re not surprised.
But I was.
(Like always.)
I never realized innovators, creative types, and outside-the-box thinkers need the predictability of universal tools and devices like door knobs.
I know this news is hardly earth-shattering.
But door knobs (and other mundane things) actually give our crazy ideas and notions a major boost.
You see, a door knob is always in the middle; not high, not low.
It’s predictable.
It’s boring.
It’s functional.
A door knob is what brain researchers call an “area of sameness.”
They say it’s our “areas of sameness” that allow us to focus on our inspirational “areas of innovation” since they (the areas of sameness) rarely require more than our minimal attention.
This makes sense.
Whenever we’re annoyed by a dead car battery, a toilet that won’t flush, or a drippy kitchen faucet, no doubt you’d agree with me that these are never the times we’re at our creative best.
The best innovators (so they say) are those who lean upon and naturally flow out of their areas of sameness.
I sure hope is this true.
It’s about time the boring, predictable, and functional receive praise for adding real-life value to the creative enterprise.
It’s what I’ve been preaching for years.
It feels good to be right for once, I’ll tell you that.
I only wish Cindy hadn’t demanded space for a rebuttal.
– – – – – – – – – – – – –