Archive for October 2013
A “lean in” MSPRA style – SCN Encourager 10/16/2013
Do you remember yesterday’s topic? It was about using little “lean ins” to positively impact the much bigger commitment you’re hoping to obtain farther down the road. Don’t worry if you’ve already forgotten it. I have too — and I just wrote it two days ago! No wonder I was crappy at this game. But here…
Read MoreA “lean in” MSPRA style – SCN Encourager 10/16/2013
Do you remember yesterday’s topic? It was about using little “lean ins” to positively impact the much bigger commitment you’re hoping to obtain farther down the road. Don’t worry if you’ve already forgotten it. I have too — and I just wrote it two days ago! No wonder I was crappy at this game. But here…
Read MoreLeaning in on a little psychology – SCN Encourager 10/15/2013
Loyalty programs get results. And businesses that use them well tap into several of our psychological tendencies to increase sales. How do I know so much about this? I don’t. I just know that it doesn’t come cheap. Even “man’s best friend” in my own home demands special treats on top of the generously provided…
Read MoreLeaning in on a little psychology – SCN Encourager 10/15/2013
Loyalty programs get results. And businesses that use them well tap into several of our psychological tendencies to increase sales. How do I know so much about this? I don’t. I just know that it doesn’t come cheap. Even “man’s best friend” in my own home demands special treats on top of the generously provided…
Read MoreOne more reason why I hate data – SCN Encourager 10/14/2013
Data may look better naked. I sure don’t. While it stirred up feelings of inadequacy in me, you might view the headline for this article differently. Especially if you create charts and graphs for your PowerPoint or Keynote presentations. Check it out. Don’t miss how Darkhorse Analytics offers a number of simple design recommendations in…
Read MoreAnother reason why I hate data – SCN Encourager 10/14/2013
Data may look better naked. I sure don’t. If you can get past the headline of this short article that I’ve linked—something I couldn’t do without feelings of inadequacy—you’re in for a treat. (a low cal one…) Especially if you create charts and graphs for your PowerPoint or Keynote presentations. Darkhorse Analytics offers a number of…
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