Archive for February 2014

They probably wish nobody did! The Denver Broncos and Peyton Manning weren’t the only ones scrambling around during Sunday night’s Super Bowl game. JC Penney’s social media team also had a rough night. As you know, many major brands aggressively use Twitter and other social media channels to send out creative snippets whenever a big…

Now is the time for school communicators to step up! Sure, the Seahawks played a fantastic game last night and all, but what’s done is done. Did you know that Super Bowl 2015 will be played in Phoenix? This fact alone should give life to our “Lions in the Super Bowl” crusade. It’s time to…