Archive for February 2014

The day I wished for a standardized test – SCN Encourager 2/11/2014

The Olympic Games brought back some humiliating memories of my elementary school days. Every spring my school in Flint would sponsor a track & field day. For fast runners like me (no joke!) it was our moment in the sun. The races were conducted grade-by-grade, girls then boys. I excelled in the 50 yd. dash… and…

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You’re Olympic Ready! Embrace your greatness. – SCN Encourager 2/10/2014

The Olympics. You. Communications Rule #1 applies to both. The Olympics and our school districts are essentially burdened by the same reality. Except for the size of the stage, the International Olympic Committee and our school teams face the same challenges in marketing, promotions, media relations, and getting a positive message out. It all boils…

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Fantasy isn’t real, right? – SCN Encourager 2/7/2014

Am I missing something? If truth is stranger than fiction, what is it when fiction evolves into a brand new truth? Does the new truth then become something stranger than what it was back when it was fiction? I’m befuddled. If I was a “trekkie,” I’d know the answer to this. But I’m not. I’m…

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A brand turn-around success! – SCN Encourager 2/6/2014

Domino’s Pizza has worked hard to earn this description. And the strategies they used to achieve it were very much out in the public, so they probably contain a few lessons for us as well. Lesson #1 (for me anyway) is never write on an empty stomach right before supper. There were other “turn-arounds” I…

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Your inner circle. Who do you let in?– SCN Encourager 2/5/2014

Remember Jim Rohn’s maxim? “You’re the average of the five people you spend the most time with.” I’ve often heard this expressed, but I’ve never heard it disputed. And if you’re now asking, who’s Jim Rohn?  Here’s an info link. Jim Rohn’s wisdom came to mind when I saw this TEDx presentation by Guy Kawasaki.…

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